UK-based Ghanaian gospel singer Joseph Matthew is no stranger to controversy, and his latest single, “Love in You,” has once again ignited debate within the gospel music community. The song’s lyrics, which express romantic love and devotion, have raised eyebrows among some fans and critics, who question whether it aligns with traditional gospel music values.
However, Joseph Matthew is pushing back against criticism, insisting that his unconventional style and lyrics are a reflection of his personality, rather than an attempt to be controversial. “I’m tired of people thinking there’s a manual for gospel artistes to follow,” he says. “This holier-than-thou attitude is breeding hypocrisy.”
The singer, who has become known for his unique Afro-Gospel style, believes that the Ghanaian gospel music industry is too restrictive. “You try something different and you’re labelled,” he laments. “How can we reach the world if we’re stuck in our church bubbles, afraid to mingle with non-believers? It’s even frowned upon for gospel artistes to collaborate with secular artistes. Is that really how it should be?”
Joseph Matthew’s music has been a source of comfort and inspiration for fans worldwide, with hits like “Halleluyah,” “Nyame Ye,” and “My Story.” He insists that his music is meant to uplift and inspire, and he’s not willing to compromise his artistry to fit into a predetermined mould.
“This is not about controversy,” he says. “It’s about being true to myself and my music. I’m not trying to fit into anyone’s expectations. I’m just trying to make music that touches people’s hearts.”
Joseph Matthew’s bold stance has earned him a loyal following, and he’s inspiring a new wave of Afro-Gospel artistes, including Evans Scott, Kneeded, and Kingzkid, who are making strides in the industry.
As the debate surrounding “Love in You” continues, one thing is clear: Joseph Matthew is unapologetically himself, and his music is a reflection of that. Whether or not his style aligns with traditional gospel music values, he’s proving that he’s a force to be reckoned with in the industry.
Stream “Love in You” on all major platforms and join the conversation.
